Comments on: The Truth about Frito-Lay’s “Lay’s Local” Marketing Campaign — Part 1

By: Why Stealth Starbucks Coffee Shops Aren't Local | Unchained in America

Why Stealth Starbucks Coffee Shops Aren't Local | Unchained in America — Fri, 27 Nov 2009 16:08:45 +0000

[...] Frity-Lay uses its “Lay’s Local” ad campaign to make us think its potato chips — produced at a rate of 10,000 bags per hour — are [...]

By: Lay's Local Update -- They Just Don't Seem to Get It | Unchained in America

Lay's Local Update -- They Just Don't Seem to Get It | Unchained in America — Sat, 03 Oct 2009 19:29:08 +0000

[...] The Truth about Frito-Lay’s “Lay’s Local” Marketing Campaign — Part 1 [...]

By: How Chain Stores Turned Us into Consumers | Unchained in America

How Chain Stores Turned Us into Consumers | Unchained in America — Wed, 23 Sep 2009 14:44:45 +0000

[...] pits the big-box giant against the local retail stores. If you’ve read my blog posts about Frito-Lay’s “Lay’s Local” marketing campaign, you can see that the issue between Frito-Lay and local retail stores is similar to the issue [...]

By: Bev

Bev — Fri, 19 Jun 2009 00:30:17 +0000

How interesting!